Effective communication is essential for a productive and efficient workplace. Every day, we communicate with others, whether it’s to complete a task, develop a project, or just say hello. Communicators must efficiently disseminate critical information to diverse audiences via a range of platforms and at scale in order to meet the demands of today’s mixed work patterns.
Thanks to Akumina, a pioneer in the field, and its Broadcast Center feature set, how messages are transmitted to employees has undergone a radical change.
According to Ed Rogers, CEO & Founder of Akumina, “Our Research and Development team realized we had a potential to build something that would have a huge impact across all of our customers.” Many of our Global 500 clients have been asking for multi-channel broadcast communications.
The Akumina Broadcast Center finally achieves what communicators are searching for: ways to communicate with their workforce over all of the available media, using tailored messages of various significance.
Broadcast Center, a pioneering communication tool, can quickly and accurately target messages across your organization. With the help of contemporary design, you may create a distinctive message that contains documents, images, and videos.
The author then has full control over the Akumina Persona engine, enabling them to make dynamic recipient lists based on any criteria (language, job role, pay level, store location, employee tenure length, and hundreds of others) and send them via any combination of channels to match the urgency of their messages (SMS text, email alert, intranet notification, or homepage).
The tool is completed with a required read and comprehensive analytics, making it one of the most cutting-edge resources available for Corporate Communications and HR departments.
